![]() ![]() Use the EDDM Retail Indicia, which is a postage payment mark that takes the place of a regular postage stamp or meter stamp. Mailpieces are simply addressed to "Postal Customer" and your mail will be delivered to every address on your selected routes. But you’ll still want to take your time on the design, so your direct mail generates the best possible results.Use the Mailpiece Size Checker, located at the top right of the EDDM Online Tool, to make sure your flyer or postcard meets the requirements for marketing mail.įor detailed size criteria and measurements for EDDM mailpieces, see Physical Standards for Flats. ![]() Using a direct mailer template approved by the USPS will ensure that your design is appropriately laid out. Tips For Designing Quality Direct Mailers ![]() You also need to make sure there is at least a 4” x 2.25” white space for mailing information including the recipient’s address and the mail barcode. Tip 3: In order to obey USPS design requirements, your direct mailers that do not require an envelope need to include room within the design for the stamp or mailing indicia in the top right corner. While your background color and any other elements that need to reach the edge of your design need to extend 1/8” beyond the actual edge, other design elements like text need to stay at least 1/8” away from the actual edge. Tip 2: Keep your design elements within the “safe zone” or margin. Bleed is the border that surrounds the exact direct mail size and marks where your direct mail design background needs to extend to. Tip 1: When placing your design template into your design program, make sure that your layout is the size of your desired direct mailer plus a 1/8” bleed. Below are some tips you can follow to successfully use your direct mailer template: Simply design on top of it in a separate layer and then turn off or delete the layer that contains the template before exporting your file. To utilize the above direct mail templates, all you need to is download the template and then place the template in a separate layer in your design program. Tips for Using Your USPS Direct Mail Template If you’re interested in a different type of brochure not included below click here to view all brochure design templates. They're extremely cost-effective and the different folded brochure options offer unique ways for your audience to interact with your message.īelow are some popular direct mail brochure templates you can use to ensure your brochure design follows the USPS direct mail requirements. Also, keep in mind that while you can seal the sides of your catalogs when mailing, inserting them in an envelope is the best way to protect your catalogs.īrochures are the perfect direct mailers for introducing your company, sharing details about a product or service you offer, and so much more. Whether you create a unique design that covers the majority of your envelope or just want to include a few branding elements, you’ll want to make sure you use a direct mail template to help guide you in designing your envelope.Ĭlick your desired envelope size below to download your free envelope design template:ĭirect mail catalogs are one of the more expensive types of direct mail, but there are also many advantages to catalogs including driving traffic to your website and they generate one of the highest ROIs.Ĭhoose a catalog size below to take advantage of your free direct mail catalog template. One of the most effective ways to use envelopes is to add a design to your envelope. 11 x 17 Double Parallel Fold EDDM Mailer.To help design your EDDM mailers, below are EDDM direct mail templates for each size the USPS allows you to use within a EDDM campaign: EDDM Flat Templates While this direct mail option is ideal for even small budgets, the USPS has some strict guidelines for the design that you need to follow. Postcards are the perfect direct mailers for when you want to deliver a quick message that generates immediate responses.Ĭlick on your desired direct mail postcard size below to download your free postcard direct mailer template today:Įvery Door Direct Mail Templates (Flats and Folded)Įvery Door Direct Mail, or EDDM, is an affordable direct mail option offered by the United States Postal Service where you can deliver your mail pieces to every household or household and business on a chosen mailing route without knowing each postal address. If you decide to design in-house, below are free direct mail templates you can take advantage of to ensure your design follows the USPS guidelines. You can seek professional design help, or you can take advantage of a direct mailer template and design your mail pieces in-house to save some money. Ultimately, there are 2 routes you can go to ensure your direct mail designs meet the USPS requirements. Tips For Designing Quality Direct Mailers. ![]()
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